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Logo Design
What's in a logo? Why do you need a logo? Isn't the logo just what the sign guy does? If you are asking these questions, chances are you're among one of two groups of business owners. One group has just gotten into business for themselves, things are scary and you're not sure if an investment in a "drawing" is wise. The second group has been in business for a while and things have been fine so far,
"Why worry about how my name looks on the side of the trucks. Those red vinyl block letters from the guy at the sign shop down the street have done good for me for a few years, why worry about it now?"
If you are reading this article you are probably aware that in todays competitive marketplace you need an advantage. You need an image that tells prospective customers that you are a professional, that you care about your business. Your companies log is the first impression people get about you and your business. It is the first chance you get to make that positive impression on potential customers, people who will put money in your pocket. A quality logo will immediately communicate professionalism, marketplace presence and business philosophy. A logo is the foundation of your companies brand, and what can be more important than that to your company?
McDonalds Golden Arches, Coca-Cola's red can and signature script, the ReMax balloon, Home Depots orange with stencil type, Waffle House's yellow blocks and black letters, these are all brands for companies who have maximized the visual image of their brands. All use their logos and coloring schemes consistantly across all signage, sales collateral, printed materials and fleet vehicles. So you know on an interstate you are approaching a McDonalds or a Home Depot, even though you cannot read the lettering the brand is so recognizable you can see it from great distances.
Feliciana Signs and Graphics has created hundreds of logos for companies just like yours. See what a great logo can do for your business, contact us today.
Check out our Gallery of Logo Designs |
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